Customer Lifetime Value (CLTV) Template

Detailed CLTV analysis for your product or service, including:

  • Sales Calculations

  • Customer Lifetime Value Calculations

  • Revenue Summary

  • Associated Expense Allocations

  • Monthly Customer Cash Economics


Excel model includes:

Customer Lifetime Value (CLTV) analysis

License Details


License is good for 24 months, for use in 1 business. Excel calculations are locked and hidden, but the user has full access to edit the input and output tabs of the model. If you would like to extend an expired model or if you are a consultant modeling multiple businesses, please Contact Us.

Limited Customization


The calculations in the model are locked and hidden in the spreadsheet to protect the integrity of the massive number of calculations required to properly model your startup, therefore the model is not customizable. Users do have full access to edit the output reports of the model, but cannot access or change the backend calculations or code. If you are a power Excel user and would prefer to spend countless hours creating your own model, our product is probably not for you. Our product was designed for the fast-paced startup that wants a model that works out-of-the-box without writing any calculations.

Excel Version


Our model works with Excel 2010 and later versions for PC and Excel 2011 and later versions for Mac and is not compatible with web-based Excel, Google Sheets, or other spreadsheet applications due to their limited processing power and calculation functionality.

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CLTV Template